Sýslumenn
An online brand guide to understand the basic structure of your visual identity, and how all parts work together to create an exclusive world made for your company only.
Fundamentals
The core concepts used to develop a solid and meaningful identity, only relatable to this brand.
Logos
Like a fingerprint, the logo is a non-transferable and an exclusive signature of a brand that communicates the core attributes.
Typography
Typography is like body language: a simple sign has a lot of hidden meaning. Typography is an identity by itself, and it should be treated delicately.
Colors
Colors are irreplaceable. They can sway thinking, change actions, and cause reactions. Used in the right way, they can communicate more than anything.
Visual assets
Other recognizable additional brand elements and how to consistenly use them for effective visual communication.
Applications
Real and conceptial visual representations showcasing the cohesive look of the brand.